All resources Get Found by AI
A free guide by ZAK
Track What Perplexity Says About Your Business
Buyers now ask an answer engine before they visit a website. Perplexity shows the pages it cites, which makes it a good place to see how your business shows up.
You cannot fix what you have not looked at. Once a month, I ask the questions a buyer would ask and write down what comes back.
Step 1
Write Ten Buyer Questions
Use the words customers use, with your city and service.
Act as a customer looking for [SERVICE] in [CITY]. List ten questions you would ask an AI search tool before choosing a provider. Mix comparison, cost, trust and how to questions.
Step 2
Ask Each One and Log It
Run every question in Perplexity. Record who gets named, which pages get cited, and whether your business appears.
Step 3
Find the Pattern
Look at the cited pages. Clear answers, named people, dates and local details tend to show up again and again. Note what your pages lack.
Step 4
Fix One Page, Then Recheck
Improve the page closest to the question, then rerun the same questions next month and compare the log.
Questions About Track AI answers
Why track Perplexity answers?
It shows which pages get cited for your buyers' questions, so you can see where you appear and where you do not.
Should I check ChatGPT and Gemini too?
Yes, if your buyers use them. Use the same questions so you can compare.
Next step
Put This Guide to Work
Bring one task from your week and we can set it up together.